Feb 7, 2011

Goo.gl API released for third-party apps

Goo.gl API released for third-party apps

Google has released an API (application programming interface) for its Goo.gl URL shortening service, the company said in a blog post. Goo.gl is a URL shortener (like Bit.ly or TinyURL.com) released by Google in December 2009. And in late September last year, Goo.gl was made public for all to use.

A useful feature of Goo.gl URL shortener is that not only does it shrink long URL or Web addresses into small, shareable links, it also keeps track of all shortened URLs and analytics data tied to your Google account. Google confirmed that external third-party developers will be able to give users access to their Goo.gl URL shortening history in any app that uses the Google URL shortening API.

Google's Ben D'Angelo wrote this in a blog post announcing the Goo.gl API for third-party developers, "You could use these features for a wide variety of applications, enabling behaviors ranging from auto-shortening within Twitter or Google Buzz clients to running regular jobs that monitor your usage statistics and traffic patterns."

While this is good news for heavy users of Twitter and Google Buzz or other micro-blogging sites through third-party apps like TweetDeck or others, McAfee predicts increased URL-shortening exploits as a prime security threat for 2011.

No comments:

Post a Comment

Popular Posts